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Amazon Seller News – July, 2024

Amazon Seller News July 2024

As seasoned Amazon sellers know, staying on top of the latest updates can be the difference between thriving and just surviving. This month’s roundup is packed with the juiciest tidbits and insider insights we’ve uncovered. From Amazon’s new reimbursement policies to innovative tools you should be using, we’ve got all the details. 

Here’s a look at what July brought us:


📰 News and Updates

  • New discount store launch: Amazon introduced a discount store to rival Temu and Shein, expanding its competitive landscape.
  • Impact of Target discounts: Sellers were facing challenges as Target’s aggressive discounts affected Amazon’s Buy Box dynamics.
  • AI chatbot Rufus: Amazon unveiled Rufus, an AI chatbot designed to improve shopping experiences for US customers.
  • Competitor responses: Chewy, eBay, and Peloton adjusted strategies to capitalise on Amazon Prime Day’s sales boost.
  • Shipping updates: Sellers can now ship certain dangerous goods, including nail polish and hand sanitizer.

💡 Insightful Reads 

Articles

  • Amazon business benefits: Understand why 5 million businesses are thriving with Amazon Business and what it means for you.

Guides

Books:

eBooks:

Reports:

  • Sustainability progress: Amazon’s latest report highlights advancements in renewable energy and waste reduction.

🎥 Must-Watch Videos

  • Lead Gen ads: Learn about Amazon’s new Lead Gen ads and their impact compared to Facebook and Google ads.

🎙️ Podcast Picks

  • Fashion Dive: Analysing Amazon’s apparel strategy and consumer behaviour.
  • FBA vs. FBM: Evaluate the cost and sales implications of switching from FBA to FBM.
  • Choosing a 3PL provider: Find the best 3PL provider for Amazon sellers with Afolabi Oyerokun on the Lunch with Norm podcast.
  • Prime Day impact: Discussions on how Prime Day listings affected non-participating products.
  • Amazon Lens: Explore how Amazon Lens enhances product discovery and visibility.

Thanks for checking out the July roundup! For more tips and strategies tailored to Amazon sellers, stay tuned to our blog!

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