As seasoned Amazon sellers know, staying on top of the latest updates can be the difference between thriving and just surviving. This month’s roundup is packed with the juiciest tidbits and insider insights we’ve uncovered. From Amazon’s new reimbursement policies to innovative tools you should be using, we’ve got all the details.
Here’s a look at what July brought us:
📰 News and Updates
- Enhanced reimbursement policies: Amazon is rolling out updates to its reimbursement policies, focusing on faster and more proactive resolutions.
- New discount store launch: Amazon introduced a discount store to rival Temu and Shein, expanding its competitive landscape.
- Reflecting on 30 years of Amazon: A retrospective look at Amazon’s three-decade journey and predictions for its future.
- Impact of Target discounts: Sellers were facing challenges as Target’s aggressive discounts affected Amazon’s Buy Box dynamics.
- AI chatbot Rufus: Amazon unveiled Rufus, an AI chatbot designed to improve shopping experiences for US customers.
- Competitor responses: Chewy, eBay, and Peloton adjusted strategies to capitalise on Amazon Prime Day’s sales boost.
- Retail leadership shift: Amazon is set to surpass Walmart as the leading US retailer by the end of 2024.
- Legal actions against fake reviews: Amazon and the BBB have jointly sued fake review brokers to maintain marketplace integrity.
- Amazon India developments: The CCI has approved Appario’s sale to Clicktech, following Cloudtail’s closure.
- Shipping updates: Sellers can now ship certain dangerous goods, including nail polish and hand sanitizer.
- Alexa strategy reevaluation: Amazon reassesses its Alexa strategy after encountering losses.
💡 Insightful Reads
Articles
- Dynamic pricing strategies for 2024: Discover advanced pricing strategies to keep you competitive.
- Amazon business benefits: Understand why 5 million businesses are thriving with Amazon Business and what it means for you.
- Amazon’s early 2024 updates Review changes in FBA fee changes, SIPP launch, and AI advancements affecting sellers.
Guides
- 7 steps to outshine your competition: A detailed guide to outperforming competitors on Amazon.
- Monthly FBA strategies by Stephen Smotherman: Essential monthly strategies and resources for 2024 Amazon selling.
- 2024 keyword research guide: Optimise product visibility with cutting-edge keyword research techniques.
Books:
- Tribe of Arbitragers: Expert tips on arbitrage for Amazon FBA success.
eBooks:
- Mastering the Amazon Buy Box: Key metrics and effective repricing tactics to secure the Buy Box.
Reports:
- Sustainability progress: Amazon’s latest report highlights advancements in renewable energy and waste reduction.
🎥 Must-Watch Videos
- Metis AI vs. ChatGPT: Compare Amazon’s Metis AI with ChatGPT and explore its potential.
- Tom Forte on Amazon AI: Insights from industry expert Tom Forte on Amazon’s AI advancements.
- AI tools for advertisers: How Amazon’s AI tools simplify the creation of eye-catching ads.
- User-Generated video strategy: Enhance product visibility with Amazon’s new video strategy featuring a 15-slot system.
- Lead Gen ads: Learn about Amazon’s new Lead Gen ads and their impact compared to Facebook and Google ads.
- Segmentation strategies: Effective segmentation strategies to boost Amazon sales and reduce returns.
🎙️ Podcast Picks
- Fashion Dive: Analysing Amazon’s apparel strategy and consumer behaviour.
- Destaney Wishon on Amazon PPC: Expert tips for mastering Amazon PPC for Prime Day 2024.
- Joe Hart on reselling: From garage sales to online success in reselling.
- Meghla Bhardwaj on sourcing trends: Insights into sourcing trends from India, Turkey, and Vietnam.
- FBA vs. FBM: Evaluate the cost and sales implications of switching from FBA to FBM.
- Choosing a 3PL provider: Find the best 3PL provider for Amazon sellers with Afolabi Oyerokun on the Lunch with Norm podcast.
📈 What’s Trending?
- Astro robots update: Amazon has disabled its 2,350 Astro robots, offering refunds.
- Top-selling products: Discover the top-selling products on Amazon for July 2024.
- Prime Day impact: Discussions on how Prime Day listings affected non-participating products.
- Amazon Lens: Explore how Amazon Lens enhances product discovery and visibility.
Thanks for checking out the July roundup! For more tips and strategies tailored to Amazon sellers, stay tuned to our blog!
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