This week’s updates highlight significant changes: Amazon is testing a new search feature that hides star ratings. Additionally, substantial FBA discounts in Poland present a potential opportunity for European market expansion. With Black Friday approaching, reviewing the essential AWD guidelines will help sellers stay prepared for the holiday rush. These and more curated insights offer a glimpse into how these updates might impact Amazon sellers strategies.
Here’s what you need to know from this week.
📰 News & Updates
- Amazon’s new search test: no more star ratings?
Amazon’s latest experiment hides star ratings on product search pages, prompting concerns about its impact on shopper decisions and sellers’ visibility.
- Amazon Poland offers new FBA discounts: is your brand ready?
Brands eyeing European expansion should consider Amazon Poland, now more enticing with up to 50% off FBA fees, making it a promising early-entry market.
- Prepare for Black Friday/Cyber Monday: key guidelines for any seller using AWD.
Sellers must adhere to Amazon’s AWD deadlines and guidelines by October 19th, including check-in times and inventory management, to ensure smooth operations and optimal performance during the holiday rush.
- New EU product safety rules take effect December 2024.
Amazon sellers must prepare for new General Product Safety Regulation (GPSR) rules impacting non-food items in the EU. Get ahead by ensuring your listings meet the new requirements.
💡 Insightful Reads
Articles
- Why Marketplace SLA’s matter more than you think.
Service Level Agreements are crucial for keeping your Amazon or other marketplace ratings high. Learn how meeting these standards boosts your visibility and sales.
- Understanding Amazon Business repricing: how it works and why it matters.
Explore the essentials of Amazon Business Repricing and learn how automated pricing strategies can enhance competitiveness and protect your profit margins.
- How Amazon sellers can benefit from Rufus.
Rufus is now enhancing product discovery and decision-making for shoppers, impacting your sales. Learn how this AI tool can improve your product visibility and customer interactions.
Guides
- Discover the essentials of retail Arbitrage for Amazon sellers.
Chris Green’s authoritative guide offers a clear path to understanding arbitrage, from pricing strategies to finding profitable inventory, all in one valuable resource.
🎥 Must-Watch Videos
- How seasonality impacts your Amazon sales.
Discover how understanding seasonal trends can transform your Amazon strategy. Learn to track patterns and manage ads effectively with My Amazon Guy expert tips.
- TikTok Shop vs. Amazon FBA: which fits your 2024 goals?
Find out how TikTok Shop and Amazon FBA stack up when it comes to growing your brand. KT, an expert seller on both platforms, has broken down the pros and cons to help you decide.
🎙️ Podcast Picks
- Essential tips for Amazon financials.
Experts, Ellen Main and Iona Bird, share practical advice on handling Amazon financials, streamlining processes, and avoiding costly mistakes. Tune in for actionable insights that can refine your financial approach.
- Missed the latest Amazon updates? Catch up here!
Amazon Seller School unpacks the FTC’s fake review ban, Bezos’ predictions, and market shifts for seller accounts. Tune in for insights crucial to your business.
💬 The Word of the Week
Amazon Glossary.
1st Party (noun)
Amazon 1P or 1st Party refers to wholesalers or manufacturers selling directly to Amazon via Vendor Central, but many now use Seller Central to reach consumers directly.
Source: amazowl.com
📈 What’s Trending?
- New metrics to elevate your Amazon strategy.
Amazon’s new dashboard features let you easily track return rates and star ratings, helping you make better product decisions and enhance customer satisfaction.
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