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eFocus – Top eCommerce and Amazon News: February 26, 2016

Man using tablet to purchase on Amazon

Welcome to this week’s eFocus, RepricerExpress’ look at the top ecommerce stories and latest Amazon news from around the Web this week.

Amazon raises its free shipping minimum to $49 for non-Prime members: Frederic Lardinois at TechCrunch reports that Amazon has raised the minimum order value to $49 for non-Prime members. The move is Amazon’s latest attempt to boost Prime membership. If you’re buying books, the minimum to qualify for free shipping is still $25 (assuming those books are eligible for the free shipping promotion). Continue reading…

Amazon has quietly launched its own clothing lines, as it tries to take over fashion retail: Marc Bain at Quartz reports that Amazon is looking to fashion for its next expansion. For months there have been clues that the ecommerce giant was developing its own in-house clothing brands and last week job postings from the company hinted it was actively moving toward a launch. The company has introduced at least 1,800 different fashion products on its site, under seven different brand names it trademarked according to one report. Continue reading…

Google dumps Adwords from sidebar in SERPs: Chris Dawson at Tamebay reports that Google have now removed the 10 paid search Adwords results from the right hand side of the Google search results page, replacing them with company information known as Knowledge Graph Boxes (when searching for a brand), Product Listing Ads (PLA) when searching for a product or for some other searches nothing at all leaving the right hand side of the screen blank. Continue reading…

Amazon paid $15 million for Woody Allen’s new movie: Rich McCormick at The Verge reports that Amazon has landed the rights to Woody’s Allen’s next film, in a deal worth $15 million, 15 times the amount Sony Pictures Classic paid for Allen’s last movie with no guarantee Allen’s Amazon debut will be a commercial success. Amazon appears to be making a calculated play toward cultured film buffs who may not be subscribed to Prime Video. Netflix, like Amazon, has been throwing cash around to get the rights to smaller movies — the streaming service dropped $12 million for Sundance success Beasts of No Nation. Continue reading…

Amazon stops selling all hoverboards: Ben Fox Rubin at CNET reports that on Tuesday this week, Amazon.com pulled all hoverboards from its website. The decision comes days after the US Consumer Product Safety Commission deemed all hoverboards unsafe, saying they “pose an unreasonable risk of fire” if they don’t meet voluntary safety standards. No hoverboards currently on the market meet those standards. Amazon declined to comment. Continue reading…

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