Welcome to this week’s eFocus, RepricerExpress’ look at the top ecommerce stories and latest Amazon news from around the Web this week.
Got a car and some spare time? Amazon will pay you £15 an hour to deliver parcels: Jon Dean at The Mirror reports that Amazon is trailing Amazon Flex in Birmingham this month before rolling it out across the country. Amazon is offering people with a car and a bit of spare time a way to earn some extra cash by delivering parcels. In an Uber-style employment model, the online retail giant is willing to pay people up to £15 an hour for getting packages to customers. Continue reading…
News from eBay: structured data, Seller Hub, changes to search on the way: Dan Wilson at Tamebay reports on a blog post by eBay’s Chief Technology Officer, Steve Fisher. It’s well worth a read as it outlines the developments which will have a significant impact on eBay sellers. Fisher states, “Over 20 years, we’ve built one of the very best search engines optimised for ecommerce—we pretty much find you what you want to buy almost all of the time. And, we’ll keep investing in search science innovation.” Continue reading…
The beginner’s guide to conversion rate optimization: Kevin Donnelly at Shopify reports on how you can focus on turning your current traffic into paying customers. At every step of your customers’ purchasing journeys, there are new opportunities for you to make their paths shorter, easier, and more enjoyable. Conversion Rate Optimization is a technique for increasing the percentage of your website traffic that makes a purchase. Continue reading…
Prime Day shows how Amazon is winning mobile: Leena Rao at Fortune reports that usage of the Amazon App has increased by 35% according to Survey Monkey. The increase was due to an influx of consumers wanting to snap up Prime Day deals on the 12 July. The ecommerce giant introduced Prime Day in 2015 as a one-day sale exclusively for Prime members. The company’s goal is to create a new shopping holiday similar to Black Friday. Continue reading…
Pokémon Go accounts are being sold for thousands of pounds on eBay: Samuel Gibbs at The Guardian reports that the Pokémon Go craze shows no signs of waning with accounts being sold on auction sites such as eBay for thousands of pounds. The accounts which list high-level trainers and powerful Pokémon with combat powers over 1,000 points, promise to help users defeat others in battle and take over gyms. However, both buyers and sellers run the risk of having their Pokémon Go accounts being disabled. Continue reading…
And finally…
Third-party Amazon seller allegedly passes off photo of doormat as actual doormat. Continue reading…
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