On Sunday, Amazon officially unveiled Amazon Prime Air, its drone delivery system with the help of ex-Top Gear presenter, Jeremy Clarkson. The future delivery service is designed to get packages to customers in 30 minutes or less using drones. In the video, Jeremy Clarkson, shows a family receiving an order 30 minutes after purchase revealing that in time, there will be a family of Amazon drones with different designs for different environments.
The new Amazon Prime Air service is predicted to launch in four or five years once guidelines have been drawn up by the Federal Aviation Administration of the United States.
Amazon Prime Air Q&A
How will it work?
Amazon Prime Air is a future service that will deliver packages up to five pounds in 30 minutes or less using small drones. Flying under 400 feet and weighing less than 55 pounds, Prime Air vehicles will take advantage of sophisticated “sense and avoid” technology, as well as a high degree of automation, to safely operate beyond the line of sight to distances of 10 miles or more.
How are going to ensure safety?
Safety is our top priority. Our vehicles will be built with multiple redundancies, as well as sophisticated “sense and avoid” technology. We will not launch Prime Air until we are able to demonstrate safe operations.
When will I be able to choose Prime Air as a delivery option?
We will deploy when and where we have the regulatory support needed to safely realize our vision. We’re excited about this technology and one day using it to deliver packages to customers around the world in 30 minutes or less.
What will the Prime Air delivery vehicles look like?
We are testing many different vehicle designs and delivery mechanisms to discover how best to deliver packages in a variety of environments. We have more than a dozen prototypes that we’ve developed in our research and development labs. The look and characteristics of the vehicles will evolve over time.
Where are you building and testing?
We have Prime Air development centres in the United States, the United Kingdom and Israel. We are testing the vehicles in multiple international locations.
How will Amazon integrate Prime Air vehicles into the airspace?
We believe the airspace is safest when small drones are separated from most manned aircraft traffic, and where airspace access is determined by capabilities.
Source: Amazon.com
In July of this year, Clarkson and fellow ex-Top Gear co-hosts Richard Hammond and James May signed a three-series deal to make a motoring show for Amazon, worth a reported £160m.
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